Fundraising negotiating: dark art or being empowered to get it right?

Sarah Winchester of culturehive recently spoke to Beth Upton from Money Tree Fundraising Consultancy, to discuss the relationship between fundraising & negotiation.

Sarah last worked with Beth Upton ten years ago at Macmillan Cancer Support in their Corporate Fundraising team. Beth now runs the ever-expanding Money Tree Fundraising Consultancy, a group of talented fundraisers whose expertise lies in high value (major) giving – large donations from companies, trusts and individuals – and supporting charities to set-up, grow and then crucially maintain their income.

Their discussion is available here


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