Consultant/s Sought For Groundbreaking Diversifying Museum Visitors Project

AIM Blog for independent museums and heritage sites

Increasing the diversity of their visitors is one of the aims of many museums. It directly relates to the core purpose of museums, as well as offering the opportunity to support museums’ sustainability. Whilst there have been previous studies in the museum and related sectors, progress towards this goal has been limited for the majority of museums.

We are seeking a consultant or consultants to undertake a UK-wide project, the purpose of which is to help museums to increase the diversity of their core visitors. The key focus of the project is on providing tools and guidance to help museums make long-term change in their organisations to achieve this.

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We expect the project to include a review of existing literature, examination of case studies and production of guidance, toolkits, frameworks or other types of support, which should be co-produced with a range of different types of museums. Consultants are also…

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